Privacy Policy

Effective date 8 October 2026

Kalaidescope is a trading name of CRBH Ltd. This Privacy Policy explains how CRBH Ltd collects, uses, shares and protects personal information when you use the Kalaidescope website, request a quote, book a discovery call, contact us or otherwise interact with us before becoming a client.

1 Who we are

CRBH Ltd is the controller responsible for the personal information covered by this policy.

Company name: CRBH Ltd
Company number: 05135117
Registered office: 7 Bolton Road, Ashton-in-Makerfield, Wigan, England, WN4 8AA
Privacy contact: onboard@kalaidescopeuk.co.uk

References to Kalaidescope, we, us or our in this policy mean CRBH Ltd trading as Kalaidescope.

2 Information we collect

Information you give us

Identity and contact information, such as your name, job title, business name, email address and telephone number.
Business information provided through our quote questionnaire, including business type, turnover band, accounting arrangements, software, service requirements and growth plans.
Appointment information when you book a discovery call, including the date, time and information you add to the booking form.
Correspondence and records of enquiries, meetings, feedback or complaints.
Any other information you choose to provide. Please do not send confidential financial records through a general website form unless we specifically ask you to use an approved secure method.

Information collected automatically

Technical information, such as IP address, browser type, device type, operating system and approximate location derived from your IP address.
Usage information, such as pages visited, referral source, first landing page, links selected, form progress and conversion events.
Cookie and consent information, including your cookie choices and identifiers used by permitted analytics or website tools.

We use non-essential analytics and session-insight technologies only in accordance with your consent choices. Further information appears in our Cookie Policy.

Information received from other sources

Calendly or another booking provider when you arrange an appointment.
HubSpot or another customer relationship platform used to manage enquiries and communications.
Referral partners or professional advisers where they introduce you to us and are permitted to share your details.

Public sources, such as Companies House or a business website, where relevant to understanding a business enquiry or carrying out preliminary checks.

3 How and why we use personal information

Purpose	Information used	Lawful basis
Respond to enquiries and recommend suitable services	Contact, business, questionnaire and correspondence information	Steps requested before entering a contract and our legitimate interests in responding to genuine business enquiries
Provide quotes and arrange discovery calls	Contact, business and appointment information	Steps requested before entering a contract
Manage prospective-client relationships and follow-up	Contact, enquiry, referral and correspondence information	Our legitimate interests in managing enquiries and developing our services
Operate, secure and improve the website	Technical, usage, security and diagnostic information	Our legitimate interests in operating a secure and effective website; consent where required for non-essential technologies
Measure website performance and conversions	Usage, device, referral and campaign information	Consent for non-essential analytics and similar technologies
Send marketing communications	Contact details, interests and communication preferences	Consent where required, or legitimate interests where the law permits; you may object or unsubscribe at any time
Meet legal, regulatory and professional obligations	Relevant identity, contact, business and correspondence information	Compliance with legal obligations and our legitimate interests in demonstrating compliance and protecting legal rights

4 Automated recommendations and lead scoring

Our website may use the answers supplied in a quote questionnaire to calculate an indicative score or recommend a service package. This is intended to help route an enquiry and does not determine whether we will accept an engagement, set final fees or make a decision that produces legal or similarly significant effects. A member of our team can review the information and discuss the recommendation with you.

5 Sharing personal information

We may share personal information with trusted service providers where this is necessary for the purposes described in this policy. These may include:

Website hosting, maintenance, security and backup providers.
HubSpot or another customer relationship and form-management provider.
Calendly or another appointment-booking provider.
Google services used for tag management and consented analytics.
Microsoft Clarity where consent has been given for website insight and session recording.
Email, cloud-storage, communications and professional IT providers.
Professional advisers, insurers, regulators, law-enforcement bodies or courts where disclosure is necessary or required.

We require service providers to protect personal information and use it only for the services they provide to us. We do not sell personal information.

6 International transfers

Some suppliers may process information outside the United Kingdom. Where this happens, we use an appropriate safeguard required by UK data-protection law, such as UK adequacy regulations, the UK International Data Transfer Agreement, the UK Addendum to approved standard contractual clauses, or another lawful transfer mechanism. You may contact us for further information about the safeguards relevant to your information.

7 How long we keep information

We keep personal information only for as long as reasonably necessary for the purpose for which it was collected, including legal, regulatory, accounting and reporting requirements. Our current website and enquiry retention approach is:

General enquiries and unsuccessful prospective-client records: normally up to 24 months after the last meaningful contact.
Quote questionnaire and discovery-call records: normally up to 24 months if no engagement begins.
Marketing preferences and suppression information: for as long as needed to respect your choice and demonstrate compliance.
Website analytics and cookie information: according to the relevant consent setting and cookie duration described in our Cookie Policy.
If you become a client, relevant information will be retained under our client privacy and records-retention arrangements, generally for at least the period required by tax, accounting, anti-money-laundering and professional obligations.

We may retain information for longer where necessary to establish, exercise or defend legal claims, respond to a regulator or comply with a legal requirement.

8 Security

We use appropriate organisational and technical measures designed to protect personal information against accidental or unlawful loss, alteration, disclosure, access or use. Access is limited to people and providers who need the information for an authorised purpose. No internet service is completely secure, so please use any secure portal or document-sharing method we specify when sending confidential records.

9 Your rights

Depending on the circumstances, UK data-protection law may give you the right to:

Ask for access to your personal information.
Ask us to correct inaccurate or incomplete information.
Ask us to erase information in certain circumstances.
Ask us to restrict how information is used.
Object to processing based on legitimate interests and object at any time to direct marketing.
Ask to receive information you provided in a portable format where the right applies.
Withdraw consent at any time, without affecting processing carried out before withdrawal.
Ask for human intervention where a qualifying decision is made solely by automated means.

To exercise a right, email onboard@kalaidescopeuk.co.uk. We may need to verify your identity before responding.

10 Complaints

Please contact us first if you have a concern so we can try to resolve it. You also have the right to complain to the Information Commissioner’s Office. Information about making a complaint is available at ico.org.uk/make-a-complaint.

11 Third-party websites

Our website may link to external websites or services. Their privacy practices are governed by their own notices. We are not responsible for the privacy or security of third-party websites.

12 Changes to this policy

We may update this policy when our services, suppliers, website or legal obligations change. The effective date at the top of the page shows when it was last updated.

13 Contact us

Questions about this policy or our use of personal information should be sent to onboard@kalaidescopeuk.co.uk or by post to CRBH Ltd, 7 Bolton Road, Ashton-in-Makerfield, Wigan, England, WN4 8AA.